My Green Corner

Goggle is all set to invade the realm of storage now. It may be a “Virtual Hard Drive” from Google. An article recently published in the November 27 issue of the ‘Wall Street Journal’ discussed about strong possibilities of such an innovation by Google.

The ‘Wall Street Journal’ cited few people who are closely connected with the source of this information and are well familiar with the matter. On that basis,WSJ put forward a claim that Google is close to announce an innovative service that would help users store all their word-processing documents, digitized music, video clips, and photographs on its servers.

Introducing New Approach

This service will facilitate everyone to move their digital data and other forms of information on to the Google’s servers. This ‘Internet Cloud’ approach of Google will also provide a specifically dedicated ‘search tool box’ in order to facilitate users to reach at their own data. The facility will be extended from multiple computers and all handheld devices with a password. This will be a new approach as the user will be able to access its own data from anywhere. It actually breaks the traditional set up where user can only access through its own machine.

Cloud Concept, the Base

The ‘Cloud Concept’ landed almost five years back along with the concept of “Software as a Service (SAAS).’SAS’ was a brainchild of the service provider’SalesForce.com’ and it delivers multiple applications to the customers through internet and ‘Amazon.com’. The service provider ’SalesForce.com’ is offering its dedicated servers and storage services though the internet.

“Cloud computing is going mainstream. The apps people use every day, such as e-mail, photo sharing and word processing, are moving to the Web because it’s easier to share and access your data from anywhere when it’s online in one place.” Said Google’s spokesperson to eWeek though denying confirming the facts given in the ‘Wall Street Journal’.

Google has multiple applications that are internet based and of course free for all users. It is already offering free online storage facility for its “Gmail Web Mail Client” and “Picasa web Album Software”. Paid services for online storage is also underway from Google.

Visualizing Challenges Ahead

will certainly face a consternation situation among privacy advocates when it will launch a service of data storage involving the movement of customer’s files onto its servers. Microsoft will definitely pose hurdles and stiff competition as it is also concurrently working on the concept of online file storage services called “Live Folders”. Another big competitor in this field would be “EMC”. This traditional storage company, ‘EMC’, recently acquired an online storage services provider company”Mozy” and is growing fast.

The online anywhere access storage concept of Google, assuming that it is coming with all these features as the ‘Wall Street Journal’ reported, would be facing some more relevant challenges and will raise some very pertinent questions regarding its sanctity. It is not going to be a cakewalk for Google.

Security and Privacy Concerns

One of the major challenges is the accessing of user’s data and files irrespective of place, machine, and individuality. Allowing the access just with a password would certainly involve the privacy and security issues. In this time when password theft has become so common, spywares and malwares are continuously hunting for such confidential and personal information of users, the idea of an access through a password seems a bit lightly taken. Considering the intentions and ability along with the strength and user friendly attitude of Google, it seems less likely that Google will not be addressing these issues with utmost care. Despite that, users will want to be doubly sure about the security of their own data on the Google’s servers.

Data Encryption

The idea generates several other related points in one’s mind. How Google will deal with the issue of ‘Encryption of data’. Who will be managing the encryption keys in such a situation? Access to the stored data and file would definitely have certain limiting factors. The ‘cloud’ may also go down at any moment and during that period users will not be able to access their data and file. If this process would be completely online and no other alternative is available for users to access their files offline, it would be an obscure situation and Google certainly have to include all possible remedial measures.

Online Backup

This online data and file storage system of Google would also require an added backup service. It is not wise enough to have distrust on Google guys as this is an almost parallel pre-prequisite.Google has an advantage of learning from the experiences of already functioning services in the market like ‘EMC’.

Geoff Bock, an analyst of repute from the Gilbane Group expressed his views on this possibility, “if Google creates an online backup service, it will be thrust into competition with EMC and others who have been practicing storage for years. However, Google lacks the expertise EMC does in information management, such as backup, recovery and archiving”.

Desktop Environment

Supplementing the user’s ‘Desktop Environment’ is one more relevant issue that would need Google’s attention. If the provider has any plans to make such supplements more curative and safety measures in addition to the in built affordability, it will definitely require working hard on implementing a file system in the cloud.

Collaborative Web Environment for Sharing Information

Geoff Bock favors an idea of creating a collaborative web environment. He advocates creating “Microsoft’s SharePoint in the cloud”. This software supplements multiple functions for users. People will certainly find this utility as immensely helpful for working in the cloud on their desktop or handheld devices.” collaborative web environment that paves the way for ad-hoc information sharing among work groups”, says Geoff Bock of Gilbane Group.

The idea of creating an online data storage services perhaps has a right timing in today’s business and information age. The idea however could prove a sticky one also and Google would require being doubly sure of its success.

We are on the edge of an ending year now. Few more days and we shall bid goodbye 2007 with a happy note. It is time when everyone takes a little time out and looks back on what was accomplished and what was not. Days after days, weeks after weeks, and months after months, it is the time to make lists. You will observe that almost everyone is busy making lists, lists of successes, lists of failures, lists of accomplishments, lists of tasks that could not be completed, lists of progresses made, and lists of all that we can think of.

In business world also, this is the time to check and judge various aspects and make lists. Holiday season is on the cards now. It is time that companies are looking for easy publicity. Journalists are waiting eagerly for the announcements of lists. It is basically time to announce lists and let the world know of what happened during all those previous months.

Realm of the internet is no different either. Search companies are also companies making businesses after all. It is time for the search engine experts to know how search was performed during the whole year. What people wanted this year most, how they performed their searches on the internet, what companies offered to the customers, which companies survived with most business volumes and numerous such questions will be answered this fortnight.

‘Search on the internet’ is on the agenda for this week. Search companies will be putting out their lists containing numerous data and analyses. But the most wanted information would be “the top searches of the year 2007”. Microsoft however, will not be bringing out its list of top searches at this time for reasons unknown.

Top Searches at Google

Google, the most popular search platform announced its “2007 End of Year Zeitgeist” on December4, 2007. This ‘Zeitgeist of the year 2007’ included the most popular and the fastest-rising global search terms that people searched on “Google.com”. Google went deep in to the ocean of searches, search queries, and various other related aspects in order to capture what people preferred this year. Google has made its hilarious efforts public now and is available at “http://www.google.com/zeitgeist”.

Google’s lists of ‘Top Ten Searches (Global)’ include (1) iphone;(2) badoo;(3) facebook;(4) dailymotion;(5) webkinz;(6) youtube;(7) ebuddy;(8) second life;(9) hi5;(10) club penguin. Top Ten Fastest Rising Search Terms in the United Sates are (1) iphone;(2 )webkinz;(3) tmz;(4) transformers;(5) youtube;(6) club penguin;(7) MySpace;(8) heroes;(9) facebook;(10) anna nicole smith.

The Fastest Falling (US) Search Terms’ indicate another interesting trend. There are many more specific search lists that Google has classified for ‘Ringtones’, Music, Movies, and few others. You may have a look at these lists.

Marissa Mayer, the Vice President of Google’s search products and user experience noted,”There’s a huge surge in interest in social networking. Three of the top 10 rising terms were for popular social networks (four, if you count YouTube)”. Social networking sites also showed up in lists of top search terms published by other search companies.  

Top searches at Yahoo 

Yahoo is another most popular search platform and its search lists of the year indicate varying and interesting trends. The search results analyses here are on different levels in comparison to Google. Instead of the ‘Rising’ and ‘Falling’ trend, Yahoo adopted ‘Categories’ as its basis for search listings.

“Yahoo’s Top Ten Tech Terms” are (1) YouTube; (2) Wikipedia; (3) Facebook; (4) iTunes; (5) iPod; (6) iPhone; (7) Nintendo Wii; (8) Xbox; (9) Sony PlayStation 3; and )10) Guitar Hero.

Similarly, “Top Ten News Search Terms on Yahoo” are (1)Saddam Hussein ;(2) Iran ;(3) Iraq ;(4) President George W. Bush;(5) Oil and Gas Prices;(6) Barrack Obama;(7) Hillary Rodham Clinton;(8) San Diego Fires;(9) Afghanistan;(10) Virginia Tech .

There are several other categories for “Top Ten Searches on Yahoo” including ‘Top Ten Environmental Searches’, ‘Top Ten Troubled Stars’, ‘Top Ten on Yahoo Kids’, Top Ten on Del.ici.ous’, ‘Top Ten Send Offs’, ‘Top Ten Sports News’,’Top Ten Consumer-Call-Backs’, You can see all those top searches of the year 2007 at “http://buzz.yahoo.com/toptrends2007/”.

Top Searches at Ask.com

Big searches on another extremely popular search engine “Ask.com” demonstrates a different set of people’s preferences during the year 2007. ‘MySpace’ was the biggest one of all here. Surprisingly, ‘Bebo’, ‘Orkut’, and ‘Facebook’ find no place in this top ten lists.  The list includes terms,(1) MySpace;(2) Dictionary;(3) Google;(4) Themes;(5) Area Codes;(6) Cars;(7) Weather;(8) Games;(9) Song Lyrics;(10) Movies.

Ask.com’s ‘Top Ten Television Searches of 2007’ highlight names as (1) Hannah Montana;(2) Family Guy;(3) SpongeBob Square Pants;(4) WWE ;(5) American Idol ;(6) Big Brother ;(7) Gilmore Girls ;(8) South Park ;(9) Charmed ;(10) Grey’s Anatomy.

The ‘Top Ten Searches of Sports Teams’ places’ Boston Red Sox’ on the top of it. On a separate aspect, ‘Jenifer Lopez’ was at the first place in the list of ‘Top Ten Celebrity Search of Pregnant Stars of 2007’. ‘Barack Obama’ and ‘Hilary Clinton’ stood at first and second ranks in the ‘Top Ten Search List of Presidential Candidates of 2007’ at Ask.com.It is also very interesting to note that the ‘Democrats’ searched more on the internet in comparison to the ‘Republicans’. ‘Fred Thompson’ was the only top Republican who was searched more and the reason is perhaps that “he is the most “video-genic” of all the candidates”, says Ask.com.The ‘Omni-favorite’ Disney television channel  series was the top in the Ask.com top television series searches.

Learning Lessons for Bright Future

The ‘search-trends’ of the year 2007 have a different direction to that of the last year’s search preferences. New concepts are evolving and many more new popularity clads would be landing on the surface of the internet in the coming year also. The list certainly will not remain the same when we shall be counting one more year.

Common people, website owners, and the Search Engine Optimization (SEO) experts, all will find these announcements of the top searches lists of popular search engines very useful for their future preferences and plannings.Many of us who are going to enter in to the world of the internet and are thinking to establish websites of their choices and preferences would find these search preferences as the guiding lines.

We would certainly be witnessing upcoming of many more websites based on the search results and people’s preferences in the coming year of 2008.It is therefore the best time to learn our lessons for a bright future.

TNX System facilitates the website owners and webmasters with tones of non-reciprocal links from bundles of thousands of relevant websites. You can place orders for these thousands of non-reciprocal links from high quality internet resources. Such ordered links could be placed on the main pages or on individual pages or even on the deep pages of websites having either a very few outbound links or no links at all.

‘TNX Links Network System’ is growing exponentially. More than 37,992 users have already joined the system.Untill now more than 32 057 161 text links have been sold through this network. The ‘TNX Links Network System’ is growing currently with a rate of 0.29% per day.

Prominent Links Placement

It is extremely important that the links or the advertisements are placed in such a manner, mostly on the prominent spots of the website, so that they grab the visitor’s attention.’TNX System’ helps you in promoting your main page of the website as well as your deep pages with equal considerations. 

It must be born in your mind that the ‘TNX System’ is not a “Link Exchange or a Broker”. It is in fact an extended facility for the webmasters. With this system you do not have to choose every page to place your links, rather choose the quantity of links, quality of links, and the link text with keywords.TNX will automatically place the corresponding links on websites with selected categories including the ‘Google PR’, ‘Yahoo Backlinks Count’. 

Earn Points to Earn Profits

TNX System facilities are free for the webmasters. It only requires installing a “TNX Code” on their websites. Webmasters can earn “TNX Points” for deriving various benefits. If a webmaster sells a link from any page of his website having a ‘Google PR4’ then the webmaster would be awarded enough points to enable him purchasing up to 800 ‘Pro-Links’ from almost 800 websites. Webmasters may decide on to hold the points or sell it at any time. As soon as the links are sold, ‘TNX System ‘calculates the ratings of each page of the website automatically and transfer corresponding ‘TNX points’ in to the account accordingly.Weightedge of the ‘TNX Points’ depend on several parameters. Basically one TNX Point is equivalent to one link from the website with a very low rating, i.e. say PR500 for a month. All the new members of the TNX System are awarded credit in order to facilitate them with free testing of the system. 

Promote with Contextual Links

Numerous webmasters and website owners, who have already joined the TNX System and have created their advertisement campaigns, did notice that the traffic towards their websites from the search engines is significantly increased.TNX System also promotes an unlimited quality of websites and keywords. Uploading of a file with numerous links and different keywords becomes an easy task of few moments only with TNX. A webmaster, for instance, may use the names of his online facility or services in the link keywords and within a couple of week’s period only, the website starts featuring among the top results. It is because people start searching for such items in the search engines and the link becomes popular immensely. 

Similarly, if a webmaster uploads the links with news topics in place of using keywords, the news website attains a high rank in the search engine results when people perform a search for a particular phrase exactly that as used in the keywords. This way the webmasters would be able to generate more advertisement revenue fro the paid advertisement programs on their websites. 

Ensuring Privacy and Security

TNX System has taken well care of the security and the privacy aspects in order to facilitate the webmasters and the advertisers both. There exist very high standards of security that are concurrent to the technological advancements. It starts at the entry level itself.TNX System applies very strict rules for accepting membership, campaigns, and websites. This way the system has all measures in place for avoiding any chance of ‘search engine pessimization’. 

TNX System ensures placing only one link that is up to Google PR4 on one page of the website. Any chance of producing a ‘Link Farm’ is thus eliminated automatically. Webmasters , other members, their lists of websites, and all other related details and information are preserved under strict privacy provisions and can never be made public or given to anybody else. 

Placement of links is arranged and coordinated in such a way that they get the most prominent spots on a particular web page and attract the attention of every visitor. An advertisement is not simply a text link. It has contextual text before and after the link on an advertisement. Links on the websites have no marks in the ‘HTML- code’ and thus the website cannot be identified as the one that is selling the links.

 This way your website would be able to sell the links and the risk of identification becomes almost zero. It will save the website from being banned or pessimized by search engines. 

Total Control in True Sense

Advertisers have a strong control over the speed of the link placement on the websites. The placement of advertisements on websites can be stopped at any time by the advertiser. This is an innovative approach in order to prevent the Google’s “too many links at once” filter. Ordinarily if someone purchases too many links for a new website, it will probably be noticed by the Google filter. 

Calculate Your Own Income Prospects

A new member can calculate its income prospects easily with the help of the TNX Profit Calculator which is available on the home page of the TNX website. This is actually a calculation that is based upon the website parameters. A member can also sell its TNX pints back to the TNX system itself. Such kind of facility is not available with any other existing system. The control panel at the TNX.NET is a fantastic device that calculates the current purchase price based income.

Benefits Begin with Joining

Currently joining the TNX System is extremely beneficial as one gets 2,000 points on its accounts that are absolutely free of charge. A new entrant would be happy to use these points in testing out the system and its various functions. With 2,000 points a new entrant can purchase 2,000 links for one month also. 

For a webmaster who joins TNX and once his website is approved, a total credit of 5,000 TNX Pints with no cost gets transferred in to the account of the webmaster. Webmasters must ensure that their websites are not below the Google PR1 status and are not expired with domains. 

Here comes the world’s first ever vertical Search Engine Wiki!

Online training institution, ‘Search Engine College’, recently launched this ‘vertical Search Engine Wiki’ specifically dedicated to the ‘search engines’ and ‘search engine marketing’. This Wiki is based on a core concept of providing a ‘collaborative online library’ of ‘search engine marketing (SEM)’ resources.

Kalena and Jerry Jordan, the founders of the ‘Search Engine College’, invested handsome ten years digging in to the ocean of web world with search engine optimization tasks, intensive industrial research and practice and could evolve a vertical concept that is extremely innovative and beneficial to common internet users, the expert professionals, and the businesses equally.

“Search Engine Wiki actually began life as a massive collection of bookmarks, tools and site links that we’d gathered over the past 10 years as search engine optimization consultants”, says Kalena Jordan.

Kalena Jordan further narrates the experience, “As I was constantly referencing these within the SEO courses that I teach at Search Engine College and in my Search Engine Advice Column, I realized that the collection would make fantastic starter content for a community-driven wiki. Last year, we discovered that the perfect domain (SearchEngineWiki.com) was available and it seemed like serendipity. We’ve been growing the Wiki ever since”.

Advancing the existing concepts of ‘Wikipedia’ and some more Wikis, the ‘Search Engine Wiki’ also has an interactive design base. It is now in its BETA release and anyone can contribute for its enrichment.

‘Search Engine College’ is an online training institution and it offers a variety of courses in ‘Search Engine Optimization (SEO)’ and ‘Search Engine Marketing (SEM)’ concepts. ‘Search Engine College (SEC)’ is owned by Jordan Consulting Group and managed by well-known search engine optimization industry expert Kalena Jordan. The college conducts training courses and programs of different durations in conjunction with experienced professionals and teachers specialized in various aspects of search engine marketing (SEM). These courses are well-respected in the industry.

Wiki users can suggest resources and definitions to be added or sign up to become editors and add these resources themselves. Search Engine College students are also encouraged to collaborate and contribute to the Wiki during their training and beyond.

Salient Search Engine Wiki Features

The ‘Search Engine Wiki’ would be facilitating users with plenty of resources. Several of these resources exist on the website and many more are expected to be added in times to come.

Lists of numerous search engines are an interesting resource base that has been categorized in accordance with the country, type and industry specifically.

There exists a ‘Glossary’ for commonly used and applied terms in Search Engine Optimization (SEO), Search Engine Marketing (SEM), and the Pay per Click (PPC).

The Wiki also contains a library of search engine marketing articles. Many more articles on various other related aspects will be added in near future. This is a unique source of employment resources listings concerning the SEO, PPC, and SEM job vacancies. Frequently Asked Questions (FAQ) section of the Wiki site has answers to many of the common queries and provides clarifications.

Webmasters will find the lists of popular search engines as well as the search engine marketing tools and various times saving software’s extremely useful for their help. The lists will be updated constantly.

Latest info about the upcoming search industry conferences and several other events would be of immense help to all the professionals and companies who are looking forward to imbibe current advancements in this sector.

There exists a dedicated section on this Search Engine Wiki that contains introductions to all the well known search industry personalities. Search Engine Wiki has a plan to have a large variety of other resources relating to the exciting and fast-paced world of search engine marketing.

Identify Yourself and Derive Numerous Advantages

You may be a ‘webmaster’ or a ‘small business owner’ having a desire to learn various innovative marketing strategies and approaches in order to market your own web site with the help of search engines. You could be a ‘Search Engine Optimizer (SEO)’ or ‘Search Engine Marketer (SEM)’ and willing to enhance your industry skills and derive more profits. People may be identifying you as‘marketing executive’ who has been entrusted with the task of promoting a company or client’s web site with higher search engine rankings. In case you are a ‘web site owner’ then you might be interested in making a little more extra cash by promoting a product or any services with the help of search engine friendly techniques. You may be developing your business as a ‘website designer’ or you may be running an ‘advertizing agency’ and you must be looking for various beneficial search engine services that you would like to offer to your clients. You may be simply an expert associated with multifarious functions related to the internet technology or just a novice or an amateur internet lover expressing yourself and looking for more popularity.

This latest innovation called Search Engine Wiki is for everyone’s advantage.

Welcome Search Engine Wiki !

Dot TK, the internet registry for “.tk” domain names has reopened with a domain name landrush sunrise period. Numerous companies, businesses, and corporations including several of the ‘Fortune500’ companies were facilitated with the “.tk domain registration” corresponding to their registered trademarks during past five weeks.

“Landrush” denotes the end of the sunrise period. During this period all individuals and organizations are allowed to register any domain name without producing any evidence of the trademarks ownership. The sunrise period began on October26, 2007 when the Government of Tokelau opened the registry of “,tk” domains.

“The Sunrise Period was a success. Many corporations took the opportunity to register their trademarks within the ‘.TK domain zone’. Starting today everyone can register any domain they want, just like any other global Internet domain name registry. If any trademark disputes arise, we will guide the registrant and the trademark owner to our WIPO-based domain name dispute policy, which is enforced on all paid domain name registrations”, said Joost Zuurbier, CEO of ‘Dot TK’.

Matt Kelly, the business Development manager at ‘Dot TK’ was happy to observe that the Dot TK brand is gaining significance and attention from many large players in the domain name registry industry. He further remarked, “Thanks to increased interest from not only ICANN accredited registrars, but also from Internet service providers we continue to increase our market share. Our rewarding Partner Program allows registrars and ISPs alike to share in our success”.

‘Dot TK‘ has been able to add more than 1.6 million registered domain names since its inception in the year 2005.There is an addition of more than 8,000 domains names everyday on an average. With such huge incoming business the

‘Dot TK’ has now become one of the largest domain name registries in the world.Dot TK is in fact a joint-venture of the Government of Tokelau, a country in the South pacific, it’s another communication company named “Teletok” and a privately owned company “BV Dot TK”.

The Government of Tokelau believes that the ‘Dot TK Registry and domain names’ will have a big social impact on the lives of the people in Tokelau. The prime objective of the ‘Dot TK Registry’ is to enhance the awareness of ‘Tokelau’ in the world, establishing relationships with larger corporations and brand names who can provide communication, education and medical expertise to the region and contribute with finances the ‘island of Tokelau’ with royalty fees paid over domain names sold. Government of Tokelau hopes to grow towards a more financially independent situation this way.

The mission statement of the ‘Dot TK Registry’ clearly states that it intends to create a network of individuals, and companies that have an existing Internet presence and have these users register a Dot TK domain name to provide a free, short, easy and secure alternative name for their Internet identity.