News and Guides » How to build a valuable online resource

I haven’t written for quite a while to MGC blog. Most of the time, I’ve been very busy with my research. Right now, I am involved in a project at Percro Laboratory which is based in Pisa and belongs to Scuola Superiore Sant’Anna, Italy. My assignment is to compute the inverse kinematics for a virtual hand in XVR. Pretty cool, huh?

Anyway, lets move down to our business. Things are moving very fast these days in web industry, though. I always take 2-3 hours/day to manage my sites. Over the last couple of years, I’ve learn a lot in web marketing. I will now give 5 tips that I always have in my mind when optimizing my sites:

1. Be special. Don’t do the same thing that has been done by other 100 people. Maybe at the beginning it was a good idea, but at the moment you are trying it, it’s most probably just a waste of time. Instead, do something different. Try something new. Be prepared to try original things and be flexible so that you can deal with them.

2. Be fast. That means you have to put speed not only into your application, but into your marketing efforts. Otherwise, someone better will steal your idea place it on the market in front of you.

3. Work. Nothing comes out without good hard working. If you are not prepared to put time and nerves in your site, it will most probably fail.

4. Invest. Don’t be afraid to invest some of your profit back into your production tool. If you are keeping your site intact, you will be outplayed. Look at this guy. Imagine that a few years ago, he was one of the leaders in his market. Now he is resting in peace at 3-4%. He didn’t invest.

5. Be good. When you are good and you know in your soul that you are good, you gain more work power and feel much better overall. You have self-respect and you respect others. It may seem nonsense words to you, but on internet, a lot of crap is spreading from tenebrous webmasters which have no shame. Various tricks and schemes that in the end help visitors to loose their money are invented each day. But good webmasters that prove ambition and honesty will always be rewarded in long term.

I hope these advices help someone, somewhere.